Chailee Richards
Fundraising Marketing Specialist
Chailee's team came to me highly recommended by someone I trust so I knew they would be good. However, I was completely blown away by their ability to not only quickly understand our cause but to communicate it with a wonderful combination of need, warmth, empathy and emotion. Small wonder then that our Tax Appeal was outstanding, experiencing a 300% growth year-on-year.
Sani Dowa,
Director of Philanthropy, Engagement & Culture, Cure Brain Cancer Foundation
With over 20 years of experience in communications, marketing, and event management across commercial and for-purpose sectors, Chailee is passionate about helping for-purpose causes connect with audiences to do good, better.
Chailee excels at turning ideas into impactful initiatives that drive change. With expertise in strategic fundraising, branding, and marketing consulting, as well as creative planning and campaign delivery, she empowers for-purpose organisations to enhance their message and broaden their reach.
Capabilities
Brand, marketing and communications
- communications strategy development
- copy writing / editing / proofing
- graphic design / infographics
Fundraising and partnerships
- campaign strategy / planning / management
- fundraising strategy
- fundraising collateral development
- fundraising skills training
- fundraising coaching / mentoring
- board workshops and advisory
Clients
The Smith Family
Black Dog Institute
Australian Cancer Research Foundation
LifeFlight Australia
National Breast Cancer Foundation
Dementia Australia
Orange Sky
NeuRA
Parramatta Catholic Foundation
Qualifications and recognition
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Chailee is a consummate professional, bringing exceptional communication and organisational skills to the table. She certainly has a knack for remembering the little details to keep everyone on track. Her ability to shape and execute on project plans, while delivering high quality campaigns on time and on budget is excellent. With a heart of gold, it was always a pleasure working with Chailee.
Pia Turcinov,
Chair, Women in Technology WA
Chailee's team responded to our brief with creativity and genuine care in telling the very personal stories of the incredible human rights defenders featured in the pack. Comprehensive concept presentations, strong familiarity with brand guidelines, language and tone made for smooth creative collaboration and a successful end product that met our KPIs for new Confirmed Bequest supporters.
Naomi Vaughn,
Legacy Specialist, Amnesty International Australia
