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Campfire Community Blog

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5 steps to create a digital fundraising campaign

Kristi Mansfield,
26 May 2022

This resource is useful for smaller foundations and not-for-profits with lean teams seeking to increase smaller charitable donations through their marketing efforts. Or, for larger organisations seeking to move away from traditional marketing outreach toward lower-cost digital channels.

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The Australian Data Strategy – Government’s whole-of-economy vision for data

Kristi Mansfield,
19 May 2022

The Australian Data Strategy vision recognises Data as a National Asset, which is cause for celebration. Seer Data & Analytic’s Kristi Mansfield reflects on what this means for communities and Australian society as a whole.

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Digital Natives are coming for you!

Darren Taylor,
16 May 2022

It’s been over 20 years since I majored in Marketing at Swinburne University. How much of what was taught then, still applies now? More importantly, perhaps, how much of what is necessary now to a marketer’s toolkit wasn’t taught in the past, before artificial intelligence, social media and our always-on economy?

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Community data access and sharing is at the heart of a new Bourke narrative

Kristi Mansfield,
01 February 2022

Community data access and sharing is at the heart of a new Bourke narrative, written and owned by Bourke people.

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Sustaining Organisational Transformation Through Authentic Employee Engagement

Jo Smyth,
29 November 2021

Organisations inevitably face the need to change as their customers evolve, transforming markets in unexpected ways.

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What makes a good research story?

Wesley Ward,
12 October 2021

Throughout my 35-year career in science communication, I’ve regularly been asked “what makes a good research story?” Luckily, I have worked in institutions that encouraged their researchers to develop research ‘for the real world’, both in Australia and overseas.

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How data puts wellbeing at centre of recovery

Julia Keady,
25 August 2021

RESET 2020 Research Project - what we learnt and where to next.

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Don’t expect ‘more’ anything this year

Julia Keady,
11 August 2021

While preparing to speak about NFPs and innovation for a recent conference, it dawned on me just how prolific the mindset and language of “more” is in our sector: “do more, with less”, “find more donors”, “be more innovative”…

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Funding for impact and wellbeing

Julia Keady,
27 May 2021

Have you ever heard of someone buying a car, and asking for a $25,000 discount because they don’t want to pay for the overheads to make the car? Have you ever heard of someone buying a car, and asking for a $25,000 discount because they don’t want to pay for the overheads to make the car?

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Mind the Gap

Linda Garnett,
14 May 2021

Have you ever travelled on the London underground? In the older Victorian era stations, the new trains don’t quite fit with the platforms. Passengers will hear a cheery voice urging them to ‘mind the gap’. Failure to heed the warning may result in you losing a wallet, a shoe or even half of your leg in the yawing chasm between platform and train entrance. In the gap lies the detritus of 150 years of travel and some enterprising mice with Teflon stomachs. You don’t want to go there.

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